Administrative Law is the legal field that establishes the rules for the functioning of the government and all public administration, ranging from your city's municipal government to the Federal Government. It acts as a guide that defines how public bodies should act, ensuring that their actions are legal, transparent, and focused on the public interest. In our office, we offer complete and strategic legal consulting to deal with the complexities of administrative legislation, aiming to protect the rights and interests of our clients, acting proactively and effectively on several fronts, especially: Defense in Administrative Proceedings: We act in the defense of companies and individuals in various administrative proceedings. Our legal advice extends from the initial notification phase to the filing of administrative appeals. Public Bidding and Administrative Contracts: We offer support to companies participating in public bidding processes, from the analysis of tender documents and the preparation of proposals to representation in appeals and challenges. We provide consulting services in the management of contracts with the public sector, ensuring compliance with all obligations and the defense of the contractor's interests. With a deep understanding of the laws and regulations governing public administration, our firm is prepared to be your strategic partner, offering customized and effective solutions to your legal challenges.
Professional Councils. Professionals and companies registered or operating in potentially regulated activities are sometimes subject to inspection by professional councils such as CREA, OAB, CRM, CRO, CRF, CRQ, etc., and may face administrative proceedings for various reasons. When notified, the professional needs a technical and strategic defense to protect their career and assets. Our services are dedicated to ensuring that your rights are respected and that the defense is conducted in a robust and effective manner. We act in all stages of the process, offering the necessary security to face accusations that may result in severe penalties, such as fines, suspensions, or revocation of professional registration. How We Act in Your Defense Initial Analysis and Consulting: We begin with a detailed analysis of the notification and the process, identifying flaws in the accusation and providing guidance on the risks and best defense strategies. Preparation of Preliminary Defense: We prepare and present the preliminary defense, gathering documents, evidence, and requesting witness testimonies to contest the accusations and seek the immediate dismissal of the case. Procedural Monitoring: We monitor each phase of the administrative process, ensuring that you have the opportunity to defend yourself at all stages and that the proceedings follow the rules and regulations of the council. Administrative Appeals: If the decision is unfavorable, we prepare and file the appropriate administrative appeals, seeking to overturn the decision and annul the imposed penalty. Judicial Action: If the administrative route is exhausted, we take the case to the judiciary. Our judicial action aims to overturn unjust decisions, ensuring that your right to practice your profession is fully restored. Specialized legal counsel is fundamental. The complexity of each council's regulations requires in-depth knowledge that a specialized lawyer possesses. Our expertise is your greatest guarantee of a solid and efficient administrative defense.
Regulatory Law is the area of law that studies and applies the rules created by regulatory agencies and bodies (such as Anvisa, Anatel, ANP, Ministry of Agriculture and Livestock, Inmetro, among others) that oversee and control specific sectors of the economy. In simple terms, it ensures that companies and professionals in certain areas follow a set of rules to operate in the market. This involves everything from obtaining licenses and authorizations to complying with quality, safety, and competition standards. Why does this matter? Although we associate regulation with sectors such as health, telecommunications, and energy, the truth is that many other products and services may also be subject to some type of regulation. Navigating this complex environment requires specialized knowledge. An infraction, even if unintentional, can lead to heavy fines, shutdowns, or even the suspension of activities. We combine practical experience and technical expertise to offer regulatory advice that anticipates risks, promotes compliance, and contributes to safe decision-making. We work in partnership with clients to ensure that their products, services, and operations are fully compliant with the legal and regulatory requirements of the industry in which they operate.
The Health & Life Sciences area encompasses the health, life sciences, and biotechnology sectors, including hospitals, clinics, laboratories, pharmaceutical industries, medical device manufacturers, food companies, cosmetics companies, and biomedical research and innovation companies. Our firm offers specialized legal counsel to companies operating in this highly regulated ecosystem, focusing on: Health Regulation (Anvisa and other agencies); Compliance and Best Practices; Contracts with Health Insurance Companies, hospitals, and suppliers; Data Protection (LGPD) applied to healthcare; Clinical trials and scientific research; Intellectual property and patents in the biomedical field; Defense in administrative and judicial proceedings; Innovative business models in healthcare (HealthTechs). We combine technical and legal expertise to support our clients in mitigating risks, conducting complex projects, and complying with Brazilian and international legislation in the sector.
Food Law, or Food Law, is the branch of law that deals with the regulation of the entire production, marketing, and consumption chain of food and beverages. This area involves food safety standards, labeling, advertising, health inspection, civil and criminal liability, as well as regulatory aspects related to health surveillance and good manufacturing practices. Our firm offers specialized legal advice to companies in the food sector, covering: Regulation with ANVISA (Brazilian Health Regulatory Agency), MAPA (Brazilian Ministry of Agriculture, Livestock and Supply), and health surveillance agencies; Product registration and operating permits; Analysis and adaptation of labeling and advertising; Management of regulatory crises and product recalls; Liability for unfit or contaminated food; Defense in infraction proceedings and administrative processes; Regulatory compliance and due diligence in commercial operations; Functional foods, new ingredients, and nutritional supplements. We act strategically to ensure that our clients comply with Brazilian and international legislation, avoiding risks and enabling innovation and sustainable growth in the food sector.
Contract Law is one of the pillars of business legal practice. More than just drafting documents, working with contracts means legally structuring commercial relationships, preventing litigation, and ensuring security in operations. In the current context, where businesses are increasingly complex, strategic and technical performance in contracts is essential. We believe that good contracts are instruments of protection, efficiency, and governance – and, therefore, we combine technical knowledge, practical vision, and attention to the strategic objectives of each client. When contracts involve regulated sectors, such as health, food, energy, telecommunications, among others, contractual performance requires specialized legal knowledge and mastery of sectoral legislation. In these cases, it is not enough to know contract law in its classic form — it is necessary to deeply understand the technical standards, regulatory limits, requirements of supervisory agencies, and the regulatory risks involved. Our firm has solid experience in drafting and managing contracts in regulated sectors, with emphasis on: • Contracts subject to approval or inspection (Anvisa, Ministry of Agriculture and Livestock, ANEEL, ANATEL, ANP, etc.); • Specific clauses required by technical regulations; • Supply, distribution, R&D, and technology transfer contracts in regulated sectors; • Contractual relationships with public entities, concessions, and public-private partnerships (PPPs); • Mitigation of regulatory risks and preventive action before control bodies. We combine expertise in Contract Law with in-depth regulatory knowledge, ensuring that instruments are legally sound and fully compliant with the legal frameworks applicable to each sector.
Personal data protection has become one of the main pillars of modern corporate governance. With the entry into force of the General Data Protection Law (LGPD) and the strengthening of the privacy culture in Brazil and worldwide, companies of all sizes and sectors have faced new legal and operational challenges related to data processing. Our firm acts strategically and in a personalized way in providing legal advice on privacy and data protection, helping companies adapt to legal requirements and implement effective data governance policies. Among our main areas of expertise are: Legal diagnosis (gap analysis) of compliance with the LGPD and other applicable regulations; Data mapping and regulatory risk assessment; Drafting and reviewing privacy policies, terms of use, and contracts with operators and controllers; Implementation of privacy governance programs; Training and capacity building for internal teams (legal, IT, marketing, HR); Preventive and contentious action in security incidents and data breaches; Meeting the demands of the ANPD (National Data Protection Authority). We combine technical knowledge, regulatory experience, and business acumen to offer legal solutions that not only ensure legal compliance but also add value to the reputation and sustainability of our clients' operations.
Ethics, Governance, and Compliance. We advise companies on structuring and implementing ethics, corporate governance, and compliance programs, focusing on legal compliance, risk mitigation, and strengthening organizational culture. Our services include: Diagnosis of legal and regulatory risks; Drafting and reviewing Codes of Conduct, internal policies, and integrity manuals; Structuring corporate and sector-specific compliance programs (competition compliance, anti-corruption, LGPD, health, financial, etc.); Implementation of whistleblowing channels and internal investigation procedures; Legal support in audits, sanctioning processes, and internal investigations; Legal training in ethics, integrity, and compliance for leaders and teams; Advisory services on corporate governance structures, including relationships between shareholders, boards, and administrators. We work in an integrated and strategic manner to ensure that our clients comply with applicable regulations, promoting an ethical, transparent, and secure corporate environment.
Trademark registration is a fundamental step in protecting a company's identity and market value. Through registration, the owner acquires the exclusive right to use the trademark throughout the national territory for the specified products or services, preventing third parties from using identical or similar signs that could cause consumer confusion. Registering a trademark offers several strategic advantages, such as: Legal protection against misuse by competitors or third parties; Exclusivity and security to commercially exploit products, services, and advertising campaigns; Increased business value, strengthening the brand's reputation and recognition in the market; Ease of licensing, franchising, and commercial partnerships; Prevention of litigation and legal disputes related to trademark use. Furthermore, trademark registration is essential to guarantee efficient legal defense in case of attempted copying, counterfeiting, or unfair competition. Our firm offers comprehensive assistance in trademark registration, monitoring, and renewal processes, ensuring your company has the appropriate protection to grow safely and confidently.
About
Nice to meet you, I am
Mariana Queiroz Ferreira
OAB/SP n° 358.319
Lawyer, graduated in Law from Mackenzie Presbyterian University (2014), specialist in Administrative Law from the São Paulo Law School of the Getulio Vargas Foundation (FGV Direito SP/GV Law, 2016) and in Sanitary Law from the Faculty of Public Health of the University of São Paulo (USP). She also holds a degree in International Food Law Regulations from Michigan State University (2019).
Their practice focuses on Administrative Law, Sanitary and Regulatory Law , with an emphasis on product regulation and the health and food sectors, advising companies on legal and regulatory issues related to operating in regulated markets.
Guest lecturer in the Food Law Regulation course at PUC-SP.
In the academic field, she dedicates herself to studies and research in Biolaw, Bioethics, and Human Rights. She is a member of the Research Group in Biolaw, Bioethics, and Human Rights at the Federal University of Uberlândia (UFU), participates in academic activities in the area of Medical Law and Bioethics at the University of São Paulo (USP) in Ribeirão Preto, and is part of the Migalhas Bioéticas study group.
She is a member of the Brazilian Society of Bioethics (SBB) and vice-president of the Health Commission of the Brazilian Institute of Regulatory Law (IBDRE).
Publicações
Além de possuir expertise prática e tato ao lidar com pessoas e instituições, reconhecemos que o Direito exige do profissional uma dedicação contínua à atualização e ao estudo.
O cenário jurídico está em constante transformação, e acompanhar essas mudanças é fundamental para oferecer soluções eficazes e fundamentadas.Nesse contexto, contribuir com obras jurídicas é uma atividade de grande valor e relevância. Ao disseminar conhecimentos, experiências e reflexões, fortalecemos o debate jurídico e apoiamos o desenvolvimento de uma prática mais sólida e embasada. Essa participação ativa no universo acadêmico e jurídico reforça o compromisso com a excelência, ética e evolução constante na profissão.
A seguir, compartilhamos algumas de nossas publicações:
